Turtle Beach Blog
Esports

Real Industry and Turtle Beach Join Forces at the University of Michigan for Game Industry Night

Turtle Beach, Real Industry, and Michigan State University

UPDATE: Close to 100 students got the chance to bring their own setup and game with our new Atlas PC headsets. Huge thank you to all the students that made it out and spent their Friday night hanging out with Turtle Beach!

At educational non-profit Real Industry, we have the mission to educate, inspire, and empower university students to thrive in the arts and technology industry. To accomplish this, we like to collaborate with partner organizations that believe in the next generation of industry leaders just as much as we do. Joining forces with Turtle Beach for the Arbor eSports Game Industry Night at the University of Michigan is an exciting way to connect passionate students with an amazing and innovative company in the gaming industry.

We’re thrilled to join Turtle Beach in Ann Arbor on Friday, October 26th at the Ross School of Business. Also in partnership for this event is the student organization Arbor eSports. This student-led club recognized the growing trend of eSports entertainment while also noticing a lack of opportunities for students to get involved. To fix this problem, Arbor eSports provides high quality events for its members while also expanding the eSports presence at the University of Michigan.Kicking-off at 5:30 PM, students will find a series of stations where they will game on their own PCs while experiencing first-hand the different brands of PC Gaming Headsets. As they go through the various circuits, students will work with mentors from Turtle Beach to give insight on personal preferences, provide suggestions, share ratings, and leave comments on each of the models they try.

After this experience, Turtle Beach will analyze and review the feedback to enhance and improve their gaming headsets. This is an exciting opportunity for students to contribute to the future of Turtle Beach products. With such a direct application to real-world business and technology concepts, this product-rich session provides students with hands-on insights that they can use as they explore future opportunities in the gaming industry. Plus, participants will get an inside look on the daily life and culture of Turtle Beach and its employees. “The best way for students to learn about the product development process is to immerse themselves in it,” says Jay LeBoeuf, founder and Executive Director at Real Industry. “At the evening event students receive hands-on experience with new products. Earlier that day, students will be mentored from Turtle Beach CEO Juergen Stark (a University Michigan alum). He’ll be will be meeting with over 500 students to share his insights, career advice, and support to future entrepreneurs!”

And if that wasn’t enough, all participants will receive a newly released Turtle Beach PC Gaming Headset!

This is sure to be a night packed with an awesome blend of learning and fun. To stay updated on the post-event recap, and learn more about the other innovation and design workshops taking place at universities across the country, check out Real Industry’s blog page.


Christiana Cromer of Real IndustryGuest Post by Christiana Cromer, Real Industry